FONO SHINES WITH “LA MÚSICA ES UNIVERSAL BY FONO – LAS VEGAS EDITION,” A CELEBRATION OF REGIONAL MEXICAN MUSIC AND THE NEW GENERATION

Los Angeles, CA (November 12, 2025) – As part of the most important week in Latin music, FONO set the tone with a night full of energy, talent, and excitement at “La Música Es Universal by FONO – Las Vegas Edition,” held on Monday, November 10, at the House of Blues Las Vegas.

The event quickly became one of the week’s most anticipated celebrations, bringing together dozens of artists from the Universal Music Group roster, as well as key figures from the music industry — including Jesús López, Chairman & CEO of Universal Music Latin America and Iberian Peninsula — along with media, partners, and celebrities who enjoyed an unforgettable evening.

Among the artists and personalities in attendance were Aitana, Álvaro Díaz, Andry Kiddos, Ángeles Toledano, Annasofia, Carol Biazin, Carolina Ross, Cheche Alara, Javier Paniagua, Joaquina, Kiki Morente, Lauana Prado, La Nueva Ola de Cumbia, Los Peña, Los Tigres del Norte, Nico Cotton, NXNNI, Pablo López, Pablo Stipicic, Papatinho, Renée, Shirel, Vanesa Martín, Vivir Quintana, and Zeca Pagodinho.

The night kicked off with a vibrant red carpet, where artists, special guests, and industry representatives shared their excitement with media and fans about this new chapter for FONO.

Inside the venue, attendees were welcomed by Alfredo Delgadillo, President and CEO of Universal Music México and FONO, who shared opening remarks highlighting FONO’s transformative vision and its commitment to championing talent beyond borders.

The main stage lit up with an exclusive showcase featuring some of Fono’s artists who represent the new generation of Regional Mexican music and the label’s innovative vision: Los Peña, Carolina Ross, NXNNI, and La Nueva Ola de Cumbia.

Los Peña
From Dallas, Texas, and Cadereyta Jiménez, Nuevo León, Los Peña captivated the crowd with their modern take on Norteño music, deeply rooted in traditional fara fara sounds. Formed by siblings Jorge, Amy, and Manuel, the trio blends youthful energy with genuine connection. Their journey includes composing and recording the entire soundtrack for the series Cóyotl: Héroe y Bestia, showcasing their versatility and creative spirit—now further strengthened under the FONO label.

Carolina Ross
Next, Carolina Ross enchanted the audience with her voice and elegance. With more than 17 million social media followers and multiple Premios Lo Nuestro nominations, Carolina continues to redefine the genre with authenticity and emotional depth. Performing songs from her spectacular mariachi album produced by Fabián Rincón, including “Coleccionando Corazones,” “La Escalera” and “Malagradecido,” her charisma and beauty illuminated the stage..

NXNNI
The spotlight then turned to NXNNI, the rising artist from Monterrey who is breaking boundaries with her original corridos kawaii style, a blend of Regional Mexican, pop, and R&B, making her one of the most innovative female voices of her generation. Her anime-inspired aesthetic, powerful stage presence, and authenticity have caught the attention of outlets such as Billboard and HITS Daily Double, solidifying her as a key figure in the genre’s evolution.

La Nueva Ola de Cumbia
To close the night, La Nueva Ola de Cumbia delivered an explosive performance with original hits like “Lucha Libre,” “Viernes de Peligro,” and “Riki Ran,” turning the venue into a dance floor. With their colorful luchador masks and unmistakable charisma, the group continues to conquer audiences while writing their own story, as they say themselves: “We didn’t come to change the world, we came to cumbialize it.”

Each performance reflected the essence of FONO, authenticity, evolution, and connection with the audience, captivating everyone present with fresh, powerful, and representative expressions of a new era for Mexican music.

With this event, FONO reaffirms its position as a creative and cultural force within Universal Music Group, celebrating its artists’ talent and uniting a community that continues to propel Mexican music into a new global chapter.

About Universal Music Group

At Universal Music Group, we exist to shape culture through the power of artistry. UMG is the world leader in music-based entertainment, with a broad array of businesses engaged in recorded music, music publishing, merchandising and audio-visual content. Featuring the most comprehensive catalogue of recordings and songs across every musical genre, UMG identifies and develops artists and produces and distributes the most critically acclaimed and commercially successful music in the world. Committed to artistry, innovation and entrepreneurship, UMG fosters the development of services, platforms and business models in order to broaden artistic and commercial opportunities for our artists and create new experiences for fans.

For more information on Universal Music Group visit www.universalmusic.com

About FONO

FONO is a pioneering record label in Mexican music, with a legacy that has shaped generations and defined the sound of the genre. Since its inception, it has been a space for artists who celebrate their roots, experiment with new expressions, and connect with diverse audiences.

With a global vision and a borderless musical identity, FONO drives innovation. Its mission is to amplify the voices that are defining the present and building the future of Mexican music — crossing territories and generations through authentic and inspiring stories.

FONO: Music, No Borders.

About Farmacias Similares

Founded in 1997, Farmacias Similares is the leading pharmacy chain in Mexico and Latin America, providing access to high-quality medications at fair prices. With more than 10,000 locations, its mission is to care for families’ health through a model based on closeness, trust, and social commitment. Through the Dr. Simi Foundation, it promotes programs focused on health, nutrition, education, sports, and the environment.

About Shark Beauty

Shark Beauty is the beauty division of SharkNinja, the global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,900+ associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world. For more information, please visit sharkninja.com..