Thee Sinseers’ signature brand of Chicano Soul & R&B earned them a LAMC Discovery Award at this year’s music conference

 Thee Sinseers’ signature brand of Chicano Soul & R&B earned them a LAMC Discovery Award at this year’s music conference

Vesper Public Relations. Los Angeles, CA. (June 2020) – East LA-based, Chicano soul band Thee Sinseers performed virtually due to the ongoing COVID-19 pandemic at the 2020 Latin Alternative Music Conference (LAMC).

Thee Sinseers wowed the LAMC virtual audience with their unique blend of ‘Souldies’ during their peermusic showcase; earning them a LAMC Discovery Award presented by Taylor Guitars. Referred to as the “Sundance of Latin music,” the LAMC serves as a continuous indicator of what is up and coming.

Led by Latinx singer-songwriter Joseph Quiñones and featuring a full rhythm and brass section, Thee Sinseers are part of a new generation of bands that are inspired by the interrelated lowrider and soul music scenes that began within the Chicano communities of Los Angeles in the 1950s. The popularity of this cultural phenomenon has seen a recent revival, with Southern California-based bands like Chicano Batman and Brainstory receiving national attention.

Thee Sinseers are part of the Colemine Records family, who released their first singles for the songs “It Was Only A Dream” and “I Don’t Mind” in 2019, with a full length expected for release before the close of 2020.  Earlier this year the band’s song “Seems Like” was also included in the inaugural compilation EP titled Presenting Penrose Records, from the Penrose imprint of the renowned, Brooklyn-based Daptone Records founded by famed producer Gabriel Roth, aka Bosco Mann (Amy Winehouse, Sharon Jones, Booker T. Jones).

“It Was Only A Dream” – Colemine Records

“I Don’t Mind” – Colemine Records

“Seems Like” – Presenting Penrose Records

Thee Sinseers’ are proud to bring their soothing blend of Chicano soul and R&B for the first time to the annual LAMC on June 9, 2020. In addition to performing, they also received a Discovery Award. Previous LAMC Discovery Award winners include Kinky, Carla Morrison, El Mató, Los Rakas, iLe, Nathy Peluso, A.CHAL, and Jesse Baez. This year’s LAMC Discovery Award is presented by Taylor Guitars. Thee Sinseers will receive two GS Mini-e acoustic guitars. Pop songstress Tatiana Hazel will also be receiving a Discovery Award.

The Latin Alternative Music Conference (LAMC) is a prestigious entertainment conference geared towards the marketing of Spanish-language and Latin alternative music. It showcases what it considers the best in Latin music and the exciting fresh sounds coming out of Latin America and beyond. 

ABOUT THEE SINSEERS: Straight from the working-class neighborhood of East LA, Thee Sinseers are led by Joseph Quiñones and embody the lowrider sweet soul vibe. Love songs, washed with reverb, slow tempos for rolling, and a vibe for days. This type of doo-wop soul has been embraced by the Chicano culture and with a growing scene; Thee Sinseers look to make their own mark.

In 2019, the band released two live video performances on The Recordium YouTube channel that have racked up over 3 million combined views. The band released their most recent single “Seems Like” in March 2020 via Penrose Records.

In December 2019, Thee Sinseers performed at the prestigious Trans Musicales festival in Rennes, France. While in France, they also recorded a live session with the Seattle-based KEXP radio station, which is now available online.

Aside from his work with Thee Sinseers, Quiñones regularly produces, writes for and performs with Trish Toledo and also has a solo project Barrio Joyride, which channels and revamps the 70s Chicano sounds of groups like Malo, Santana and El Chicano.


“Seems Like” – Live at The Recordium


“What’s His Name?” – Live at The Recordium


Full Performance (Live on KEXP)




Rolling Stone (France)

The Press-Enterprise


Spectrum 1 News




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