Gearing up for a delicious 2020

Vesper Public Relations. Los Angeles, CA. (February 2020) –El Sushi Loco wraps up an incredible year of success & gears up for a delicious 2020.

Chef/Founder Francisco Mendoza, whose pioneering restaurant was named “Best Mexican Sushi” by LA Weekly in their annual Best of Food & Drink edition, will kick off the New Year by enrolling at the prominent Institute of Culinary Education at their Los Angeles campus to enrich his knowledge of the culinary arts.

To close out 2019, El Sushi Loco had a successful participation at the culinary festival Sip & Savor – Pasadena, an invite- only to this exclusive, culinary party that helps kick off the annual Rose Parade and Rose Bowl, El Sushi Loco participated in December 28. The restaurant was the most sought out participant of the day according to its organizers.

El Sushi Loco participated in the longest running Mexican Independence Day parade in the U.S. with a special float celebrating its origins in East LA- 73rd Annual East LA Parade & Festival. The float was designed to look like the original street vendor food cart that Francisco Mendoza started El Sushi Loco with. The original sushi cart that was originally purchased in Tijuana, Mexico for $1,200 was mounted on top of the float, which featured Regional Mexican music and adorned with the colors of the Mexican flag and images of Don Pancho (El Sushi Loco’s mascot). El Sushi Loco also had the opportunity to cater the parade press conference on Friday, September 6, 2019 at the Mexican Consulate of Los Angeles. 

El Sushi Loco supporting women participated in Latin Women’s Expo 2019 in Pomona during the summer & fed volunteers during Univision Network’s Radiothon Drive for St. Jude organization in the fall. 

Expanding its audiences, El Sushi Loco was invited /featured in prominent network over the past year such as ABC 7 special feature & in- studio sharing their food with the anchors, Fox 11 NewsGood Day LA shared in the fun as they went Live from Pomona location during Cinco de Mayo celebration, NBC 4 coverage during East LA Parade, Spectrum News 1 feature, all networks highlighting the wonderful story of Francisco Mendoza & it’s delicious food.

Additional Latin media accolades also followed with features on international outlet  CNN en Español covering Sip & Savor , national shows : Telemundo – Un Nuevo Dia , Acceso Total Telemundo, Univision, Despierta America, press  La Opinion, Excelsior, El Aviso, to name only a few.

Lastly, El Sushi Loco- newest Pomona location is becoming a hot spot for popular Latin music artists, rising stars & sports figures such as Walo (Banda MS), Luis Coronel, Chiquis Rivera, Pancho Barraza, Los Cuates de Sinaloa, Noel Torres, William Garza, boxer Cesar Chavez Jr., boxer Abner Mares (the restaurant is not new to the stars since Regional Mexican star Gerardo Ortiz helped put the restaurant in the map in the early years when they were hired to cater a family gathering).

Television shoots: Estrella TV – Tengo Talento, Mucho Talento, & just recently a Netflix series in the Pomona location.

About El Sushi Loco

The brainchild of Frank Mendoza, El Sushi Loco is a place to bond with family and a lively place to hang out with friends. El Sushi Loco may be the truest expression of east meeting west, with tastes and textures both exotic and familiar. The flavors and ambiance provide the perfect place for a festive and tasty lunch or dinner.

El Sushi Loco History

Frank Mendoza purchased a street vendor food cart off a Craigslist add. He paid $1200 and begun selling his unique cuisine on the streets of Tijuana, Mexico. Mexican sushi, is not your usual street-food and was a hard sell to both Tijuana’s tourists and locals. The undeniably unique taste required a unique population of foodies for Frank Mendoza’s dreams to be fulfilled. In 2010 Mendoza pushed his cart across the border and into the United States, eventually setting up shop on the streets of Los Angeles. In its food-cart days, the Mexican-Asian fusion food concept was called Sushi Island and Frank Mendoza, his wife, and his nephew developed the brand tirelessly, serving high quality Mexican sushi and mariscos.

The success of Sushi Island further fueled Mendoza’s desire and he renamed the business El Sushi Loco. 2011 saw the opening of their first brick and mortar restaurant in La Puente. Soon after, they opened another branch in Downey, and most recently Mendoza opened his third restaurant in Pomona, CA. 

El Sushi Loco Locations: DOWNEY 11837 Downey Ave, Downey, CA 90241, LA PUENTE 15711 Amar Rd, La Puente, CA 91744 & POMONA, 1542 W. Holt Ave, Pomona, CA 91768






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